GroupCast Utility App Gives Utilities New Tool for Enhancing Customer Satisfaction
Designed to help improve customer communications, increase service efficiencies, and reduce costs
St. Louis, MO – With the new GroupCast Utility App, electric, water and gas utilities have a new way to improve their customer satisfaction scores while saving money at the same time.
“Proactive outbound communications are more appreciated by customers – and, in crisis situations, are far less costly – than reactive communications,” said Margaret Schatz, national marketing director at GroupCast, LLC. “The GroupCast Utility App gives utilities the means to improve customer communications in a way that helps improve their CSAT scores and save money.”
The GroupCast Utility App transforms a customer’s iPhone or Android smartphone into a powerful communications tool capable of receiving and sending utility-related notifications. Customized for each GroupCast utility client that uses it, the app can allow customers to report outages and receive utility notifications.
“With this app, utilities can send targeted vegetation management notices, scheduled and unscheduled maintenance, boil water alerts, and bill reminders to customers,” said Ms. Schatz. “Likewise, water main breaks, gas leaks, and downed power lines can be reported by customers as they happen, and consumers can notify the utility from wherever they are without having to call.”
Importantly, the GroupCast Utility App also complies with federal laws and makes life easier for utility call centers by allowing customers to control their notification preferences directly from their app. With a few taps on their smartphones, customers can opt out or opt in to the voice, text, and e-mail notifications sent by their utility.
The GroupCast Utility App is the fourth mobile application developed by GroupCast, LLC, a leading provider of web-based and mobile mass notification solutions. Like the other mobile apps from GroupCast, it offers a simple, user-friendly design, a streamlined interface, and helpful features.
“Utilities now have an innovative way to communicate with consumers about service interruptions, maintenance calls, and disaster recovery,” said Ms. Schatz. “The GroupCast Utility App gives utilities an exciting new way to manage customer communications in today’s mobile, on-the-go world.”
About GroupCast, LLC
GroupCast provides communications solutions to thousands of corporate and nonprofit organizations across America. Founded in 2002, the award-winning firm is a leader in providing product recall notifications to mass retailers, school notification solutions to K-12 schools, and phone survey solutions to corporate enterprises. Learn more about GroupCast by visiting groupcast.com.